The hatchling used as the icon for the Wiley brand is meant to represent how Wiley Films nurtures, develops and allows creative expression to new and independent film talent. As with any independent company, the budget was a driving factor for this project so I designed a stationery system that would be really simple
to produce, but still have a great impact.
The website needed to function as the biggest point of contact with customers, new talent, producers and investors. This required a simple way to present dynamic content while staying true to the aesthetic of the brand.
